The US jewelry retail market is recovering rapidly, or it may enter the holiday consumption season ahead of schedule

According to a recent report by IDEX, the US retail market of #宝石# has recovered very quickly recently, and a large number of consumers said they would “spend more on jewelry”.

IDEX analysis believes that this phenomenon is mainly due to the fact that during the new crown epidemic, a lot of consumption cannot be carried out, so many retail customers "are saving money." In addition, the closer the distance between lovers can also help each other to understand each other better and cherish each other, so that they are willing to give more precious gifts.

Therefore, industry analysts believe that the holiday consumption peak season at the end of the year, which originally started in November, is likely to come early.

An industry survey conducted by Instore magazine found that 40% of jewelry retailers currently believe that their jewelry customers, especially wedding jewelry customers, have increased their spending power. 13% of jewelers even feel that their customers have "a lot stronger spending power."

Only 7% of jewellers felt that the spending power of their customers had declined; 45% felt that their spending power had not changed.

"Large-grain diamonds are beginning to be widely accepted by the public. Even in the Midwest, diamonds of 1.50-2.00 carats have become the'new normal' for consumption."